Double Your Impact With The Generation Project's $40,000 Back To School Campaign

Wednesday, 18 August 2010 17:29 by Admin

 

 

It's that time of year again.  There's a chill in the air, the airways are bombarded with commercials for glue, rulers, and notebook paper, and children across the country are filled with a sense of foreboding, nervousness, and excitement.1  It's back to school season.

Here at The Generation Project, the start of the 2010-11 school year is particularly exciting, because it's going to be the first full year in which we're up and running.  Just as exciting, we're expanding to schools in New Orleans and the Bay Area this year, meaning that there are hundreds of thousands of new students that can  benefit from our donors' ideas and generosity.

So, to celebrate the start of the 2010-11 school year, we're launching a very special campaign here at The Generation Project.  We've set aside $20,000 of the money we won in the Chase Community Giving challengeand we're going to use that money to double the impact that you want to see.

Here's how it works: starting now, and continuing until the $20,000 runs out, we are going to duplicate every new gift designed through The Generation Project.  So, for example, if you design a gift for $100 to start a soccer initiative, we'll put an identical gift on the site--but we'll fund it at no cost to you.  In essence, with your $100, you'll have started two soccer initiatives for the price of one.  That means two different teachers, at two different schools, with two different sets of kids can benefit from your ideas, your passion, and your generosity.  

So, start generating ideas for how you can make this a great back-to-school season, because we're going to double your impact.  Want to start a chess team at a low-income school?  Act now and you can start two.  Have you always wanted to share your love of Harry Potter books with students in need? Act now, and you can share the magic with twice as many kids.   Or if you just want to make sure kids have a great experience in mathhistory, or science, act now...and twice as many kids will benefit.

To get started, sign up for an account, log in, and select the "design a gift" icon at the top of your Philanthropist's Page.  You'll be guided through a quick and easy set of questions that will allow you to start making a difference in the lives of high-need K-12 students.  Once you've paid for your gift, we'll credit a duplicate gift to your account within 48 hours.


1. Our official stance here at The Generation Project is that school is awesome, and wonderful, and is something that every child should look forward to.  Nevertheless, we have heard that there are some children who do not see the end of summer vacation as the tremendously fun event that it is.  Please help us convince these misguided children otherwise.  Sign uplog in, and design a gift that will help make learning fun!
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Intern Spotlight: Andrea Marcos

Tuesday, 10 August 2010 20:57 by Interns

Name: Andrea Marcos     College/University: Northwestern 

1. How did you hear about The Generation Project?

I heard about The Generation Project through the MMSS listserv. An email was sent through the listserv saying that they needed summer interns and it seemed as a perfect fit for my interests.

2. What are you working on right now?

Previously, I had been on the Research team where we researched on the strategies of non profits to get donations and what incentives proved to be the most powerful in past studies. I am looking at the incentives and approaches that transform interested people into donors. I am now in the Advertizing team, where I am in charge of keeping our AdWords account updated and studying the effectiveness of the Ads and keywords in increasing traffic in our website. In the Strategic Business Relations team, I am also reaching out to small family-owned businesses to get them involved as donors. This consists of traveling around the various neighborhoods in Chicago and going from door-to-door to meet business owners and put our name out there!    

3. What's the most interesting thing you've leaned while working withThe Generation Project?

I have learned that donations from the general public don't come by themselves. E-mailing to potential networks (even through insiders) is not enough to get people interested, especially for such an innovative approach of donating.

I have also learned that running a non-profit needs a clearly defined central authority. If it is one person, that person must be on top of everything all the time. If it is a team, that team must be in constant communication and have complete transparency. I realized the potential of volunteers in maintaining an entire organization with very low costs. 

I also learned not to be afraid to take the lead in a project. You never know your potential until you apply your skills outside the academic world.

4. What's your passion?

In a nutshell my passion would consist of research methodology, managinga non-profit, micro-finance in indigenous communities, the payoff from investment on women, urban public education reform, salsa, flamenco, tango, and the credibility of econometric models when the proper factorsare taken into account. 

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Starting Philosophy Young

Sunday, 18 April 2010 12:45 by Eli Savit

If you're a thinker, a wonderer, or a philosopher--or if you were as a child--you need to check out this New York Times article about philosophy in elementary schools.  The article details a program in which professors and students from Mount Holyoke are working with Massachusetts elementary school students, using children's books as the basis for discussion about deep philosophical questions.  

I won't recap the whole article here, because you really should read it for yourself.  But here's an excerpt from a second grade class's environmental ethics discussion after reading The Giving Tree:

Most of the young philosophers had no problem with the boy using the tree’s shade. But they were divided on the apples, which the boy sold, the branches, which he used to build a house, and the trunk, which he carved into a boat.

“It’s only a tree,” Justin said with a shrug.

“The tree has feelings!” Keyshawn replied.

Some reasoned that even if the tree wanted the boy to have its apples and branches, there might be unforeseen consequences.

“If they take the tree’s trunk, um, the tree’s not going to live,” said Nyasia.

Isaiah was among only a few pupils who said they would treat an inanimate object differently from a human friend. “Say me and a rock was a friend,” he said. “It would be different, because a rock can’t move. And it can’t look around.”

This gave his classmates pause.

Simply put, this program sounds like pure awesomeness.  Asking deep questions, struggling with hypotheticals, and challenging and reformulating one's own notions and beliefs is what learning is all about.  And the human tendency to wonder and to think deeply starts very young.  As a second grader named Autumn said in the article: "We can say things about what we believe and stuff.  It's what we feel and what we think."

Although the program in Massachusetts is run by philosophy students and professors, it's the kind of thing that can be easily and effectively replicated at schools across the country.  The books involved--The Giving TreeFrog & Toad TogetherMorris The Moose--can all be purchased for less than $10.  The questions raised in these books--what is the nature of courage?  How can we maintain a belief in the face of contrary evidence?--are sure to spark discussion and debate among children at any age.  As an ancillary benefit, encouraging children to think deeply about a story's underlying themes will only bolster students' appreciation for reading and literature.

So, check out the full article at the New York Times.  Then, if you're so inspired, come back to The Generation Project and pledge a set of books to help spark a philosophical debate in a low-income classrooms.  It's cost-effective and meaningful.  And, because it will spark children's own ideas and beliefs, the possibilities are limitless.  

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Gift Idea: School Greenhouse

Tuesday, 16 February 2010 18:14 by Jessica Rauch

 

One of my favorite things to do is search online for ideas of gifts that donors might give.  I've been thinking a lot about healthy/organic/sustainable/local/insert-trend-here eating lately and know that it is something that is important to many of our donors.  In fact, we have a few gifts on our site available right now that are intended to help start a sustainable school garden ala Alice Waters.  (If you're an educator and are enticed by this possibility, login and search "garden.")

Growing up in Southern California, many of us had gardens in our backyards (although my green thumb was more brown, unfortunately).  Living in colder climates over the last few years, however, made me realize more acutely the challenges inherent in gardening during the school year.  I visited a school in Detroit last year that has a budding garden and aspirations of one day being able to supplement their school lunches with food they grow themselves.  The realities of living in a colder climate, however, make this challenging/nearly impossible.  

How amazing would it be, though, if they had the resources to do so?  I just came across a greenhouse that can be erected by students/volunteers on the side of a school building.  It would help any interested school realize their vision of a sustainable school lunch program and would supplement science curriculum.  Many groups we work with are raising large sums of money and hoping to find exciting ways to use their donations.  If you're with a group that is passionate about this issue (or you're an individual/family looking to make a big impact), you might consider this path.  The greenhouses start at around $11,000.  Click here if you'd like to check 'em out.

And, if you want to give a gift (of any variety)...create an account here and then login here to design your gift.  Happy and healthy eating to everyone.  

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